The Science of Self-Confidence [AUDIOBOOK]

Author: Brian Tracy
Publisher: Nightingale Conant (1999)
File size: 80,7 Mb
File type: mp3 (bitrate 32 Kb/s)

This step-by-step system is based on power principles. Use them to become virtually unstoppable. Learn how to harness the power of purpose…align it with your core values…and achieve a deep, inner sense of strength.

By using these ideas and practicing these principles, everything becomes possible. Your belief in your ability to succeed in all areas of life becomes unshakable. Your life will never be the same, once you learn to practice The Science of Self-Confidence.

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Execution: The Discipline of Getting Things Done

Amazon.com Review
Disciplines like strategy, leadership development, and innovation are the sexier aspects of being at the helm of a successful business; actually getting things done never seems quite as glamorous. But as Larry Bossidy and Ram Charan demonstrate in Execution, the ultimate difference between a company and its competitor is, in fact, the ability to execute.

Execution is "the missing link between aspirations and results," and as such, making it happen is the business leader's most important job. While failure in today's business environment is often attributed to other causes, Bossidy and Charan argue that the biggest obstacle to success is the absence of execution. They point out that without execution, breakthrough thinking on managing change breaks down, and they emphasize the fact that execution is a discipline to learn, not merely the tactical side of business. Supporting this with stories of the "execution difference" being won (EDS) and lost (Xerox and Lucent), the authors describe the building blocks--leaders with the right behaviors, a culture that rewards execution, and a reliable system for having the right people in the right jobs--that need to be in place to manage the three core business processes of people, strategy, and operations. Both Bossidy, CEO of Honeywell International, Inc., and Charan, advisor to corporate executives and author of such books as What the CEO Wants You to Know and Boards That Work, present experience-tested insight into how the smooth linking of these three processes can differentiate one company from the rest. Developing the discipline of execution isn't made out to be simple, nor is this book a quick, easy read. Bossidy and Charan do, however, offer good advice on a neglected topic, making Execution a smart business leader's guide to enacting success rather than permitting demise. --S. Ketchum

From Library Journal
Bossidy, an award-winning executive at General Electric and Allied Signal, came out of retirement to tend to Honeywell (and bring it back to prominence) after it failed to merge with General Electric. Charan has taught at Harvard and Kellogg Business Schools. Collaborating with editor and writer Burck, they present the viewpoint that execution (that is, linking a company's people, strategy, and operations) is what will determine success in today's business world. Bossidy and Charan aver that execution is a discipline integral to strategy, that it is the major job of any business leader hoping not just to be a success but to dominate a market, and that it is a core element of corporate culture. Details of both successful and unsuccessful executions at corporations such as Dell, Johnson & Johnson, and Xerox, to name a few, support not only their how-to method for bringing execution to the forefront but also the need for it. Each author addresses specific topics in paragraphs that begin with either "Larry" or "Ram," and this easy style adds to the appeal of a very readable book. Recommended for academic and public libraries.
Steven J. Mayover, Philadelphia
Copyright 2002 Reed Business Information, Inc.

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Wayne Dyer-Change Your Thoughts-Change Your Life (AudioBook)

Whether it’s a financial crisis, a family issue, a troubling illness or addiction, a distressing obstacle at work, or a problem in your relationship, you can have access to a solution for every difficulty you face.

The New York Times #1 best-selling author and world-renowned inspirational teacher, DR. WAYNE W. DYER has discovered the secrets to achieving a way of life that guarantees integrity, joy, peace, and balance, and he reveals these to you in his newest book, Change Your Thoughts—Change Your Life.

Product Description

Five hundred years before the birth of Jesus, a God-realized being named Lao-tzu in ancient China dictated 81 verses, which are regarded by many as the ultimate commentary on the nature of our existence. The classic text of these 81 verses, called the Tao Te Ching or the Great Way, offers advice and guidance that is balanced, moral, spiritual, and always concerned with working for the good.

In this book, Dr. Wayne W. Dyer has reviewed hundreds of translations of the Tao Te Ching and has written 81 distinct essays on how to apply the ancient wisdom of Lao-tzu to today’s modern world. This work contains the entire 81 verses of the Tao, compiled from Wayne’s researching of 12 of the most well-respected translations of text that have survived for more than 25 centuries. Each chapter is designed for actually living the Tao or the Great Way today. Some of the chapter titles are “Living with Flexibility,” “Living Without Enemies,” and “Living by Letting Go.” Each of the 81 brief chapters focuses on living the Tao and concludes with a section called “Doing the Tao Now.”

Wayne spent one entire year reading, researching, and meditating on Lao-tzu’s messages, practicing them each day and ultimately writing down these essays as he felt Lao-tzu wanted you to know them.
This is a work to be read slowly, one essay a day. As Wayne says, “This is a book that will forever change the way you look at your life, and the result will be that you’ll live in a new world aligned with nature. Writing this book changed me forever, too. I now live in accord with the natural world and feel the greatest sense of peace I’ve ever experienced. I’m so proud to present this interpretation of the Tao Te Ching, and offer the same opportunity for change that it has brought me.”

About the Author
Dr. Wayne W. Dyer is an internationally renowned author and speaker in the field of self-development. He has written numerous bestselling books and has created a number of audios and videos. He has appeared on thousands of television and radio programs, including The Today Show and Oprah.

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Jim Rohn - The Day That Turns Your Life Around [Audio Book]

Author: Jim Rohn
Publisher: Nightingale Conant
File size: 78.5 mb
File type: mp3 in rar

Some people waste years, decades, even their entire lives waiting for that extraordinary lightning bolt that will change everything for them. But those whose lives really do change in dramatic ways can almost always trace the change back to something much simpler. One subtle, unsuspecting moment. One episode, one realization, one action. One seemingly insignificant step that put them on a completely different path... and ultimately led them to their dreams.

If you know you want something in your life to change, then all you need is just such a moment. The good news is you don't have to wait for it to show up. You can make that magical, transformational moment appear. And you can do it right now - today!

In The Day That Turns Your Life Around, esteemed motivational master Jim Rohn shares the essential elements of a life-changing day with you, and shows you how to consciously create the conditions that make dramatic, lasting personal transformation not merely possible, but inevitable.

In this powerful and compelling program, you will discover the four emotional states that can change your life, and how to generate them within yourself at will, rather than waiting for external circumstances to activate them (something which may never happen).

Once you've put yourself in the ideal emotional state, Jim will show you how to direct that momentum toward the specific circumstances of your life that you want to change. Using the unique and powerful set of tools he provides, you'll be able to target any situation with laser-like focus and begin to transform it instantaneously.

With the wit, wisdom, and down-to-earth insights that have made him famous, Jim covers it all - from how to sail through the coming Social Security crisis, to improving your marriage, to living a life of true style, grace, and professionalism. Wherever you're looking to change, you'll find the tools to make that change happen immediately.

The Day That Turns Your Life Around marks a new direction in the work of Jim Rohn. He has stepped off the stage and into the intimate surroundings of a studio, for a conversational presentation of ideas and strategies he's covering for the first time anywhere!

The result is an amazingly powerful listening experience. You'll feel as if Jim is right in the same room, speaking directly to you in a one-on-one coaching session focused on your unique goals, needs, and challenges.

There's no reason for you to live with lack, unhappiness, or dissatisfaction - no matter how great or small. At any moment, you can choose to transform any circumstance in your life. The Day That Turns Your Life Around will give you the tools and information to achieve any change you want to. And you'll be astonished by how quickly and easily it happens.

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Louise Hay - 101 Power Thoughts [AUDIOBOOK]

Author: Louise Hay
Publisher: Hay House; Abridged edition (May 1, 2004)
File size: 91,3 Mb
File type: mp3 (bitrate 192 Kb/s)

Louise Hay reads her power thoughts to you in her own warm, nurturing voice. Listen to one power thought each day or a few at a time. However you decide to play this cd, you'll find that you may begin to think more positively and create exciting changes in your life!

Product Description
Now enjoy 101 Power Thoughts on CD! Louise Hay reads her power thoughts to you in her own warm, nurturing voice. Listen to one power thought each day or a few at a time. However you decide to play this cd, you'll find that you may begin to think more positively and create exciting changes in your life!

About the Author
Louise L. Hay is a metaphysical lecturer and teacher and the bestselling author of numerous books, including You Can Heal Your Life trade — 0937611018, which has sold 30 million worldwide; You Can Heal Your Life Gift edition—1561706280; and Empowering Women—1561706094. Her works have been translated into 25 different languages in 33 countries throughout the world. Since beginning her career as a Science of Mind minister in 1981, Louise has assisted thousands of people in discovering and using the full potential of their own creative powers for personal growth and self-healing. Louise is the founder and chairman of Hay House, Inc., a publishing company that disseminates books, audios, and videos that contribute to the healing of the planet. Louise lives in San Diego, California, where she spends her time loving life, gardening, and writing.

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Get Anyone to Do Anything: And Never Feel Powerless Again [Audio Book]

Book Description:

Get Anyone to Do Anything: And Never Feel Powerless Again
By David J. Lieberman

The New York Times bestselling author of Never be Lied to Again delivers a book of psychological secrets to gain control of my situation and never feel powerless again.

David Lieberman is a master at exploring the human psyche. This revolutionary audiobook explains how to see through people, how to avoid being manipulated and how to get the upper hand in every situation.

Learn how to gain control and influence anyone, any time:

* Get anyone to forgive you
* Defeat the competition
* Get anyone to confess a secret
* Get anyone to return your call
* Stop verbal abuse in an instant
* Get anyone to find you attractive
* Stop jealous behavior in anyone

With all the stress, competition, game-playing, and manipulation that life throws your way, you will not want to be without this audiobook that delivers the promise of life made easy.

Amazon.com:

Tired of being manipulated and taken advantage of? Want to learn how to influence and motivate others, turn associates into friends, and win in any competition? Then consider reading Get Anyone to Do Anything and Never Feel Powerless Again by David J. Lieberman, bestselling author of Never Be Lied to Again and nationally recognized leader in the field of human behavior.

Based on psychological principles, this book is less about manipulation and more about observing and influencing people (including yourself) and learning how to take control of situations. Most of Lieberman's techniques are straightforward, user-friendly, and practical. You'll learn simple ways to make a fantastic first impression, get people to return your phone calls, and stop a rumor before it ruins you. You don't even have to read the text to benefit. To help you get the upper hand quickly, strategies are reviewed at the end of each chapter. While some suggestions are obvious (smile and make eye contact), the five sections and 40 chapters contain many gems that can help improve your life. --Ellen Albertson

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Michel Thomas Method: Mandarin Chinese Advanced Course [AUDIO]

Description:

Learn another language the way you learnt your own

You learnt your own language naturally and enjoyably: now you can learn Mandarin in the same way.

You’ll stick with it because you’ll love it

* Use the unique method perfected over fifty years by the celebrated psychologist and linguist Michel Thomas.

* This method works with your brain, helping you to build up your Mandarin in manageable, enjoyable steps by thinking out the answers for yourself.

* You learn through listening and speaking – without the pressure of writing or memorising.

* You pick up the language naturally and unforgettably.

The NEW Mandarin Chinese Advanced Course

A five-hour, 100% audio method for taking your Mandarin Chinese to an advanced level. Join Michel Thomas Method teacher Harold Goodman and native speaker Jingtao Deng and two students in a live lesson and within five hours you will be speaking advanced Mandarin Chinese proficiently and easily. You will rapidly improve your Mandarin Chinese with the students, hearing both their successes and their mistakes to keep you motivated and involved throughout the course.

Join the millions of people worldwide who have learnt a new language with the Michel Thomas Method

Contents: 4 CDs plus booklet with Mandarin phrases in English translation and transliterated into Roman script.

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French With Michel Thomas (Deluxe Language Courses) [Audio Book]

Review
"Ideal for any business traveller who needs to be able to get around confidently." -- Sunday Business "A great way to learn; it's fast and it lasts". -- The Daily Telegraph "Michel Thomas is a precious find indeed." -- The Guardian "Thomas makes it simple" -- Sunday Times "Michel's methods will teach you effectively and easily" -- Daily Star "Hugely inspiring" -- Red --This text refers to the Audio Cassette edition.

Product Description

Anyone can learn a language with Michel Thomas--The World's Greatest Language Teacher.

No books. No writing. No drills. And nothing to memorize--ever! With his unique program, Michel Thomas has taught celebrities, corporate leaders, and schoolchildren--with immediate and amazing results. Now the Language Teacher to the Stars invites everyone to join his class!

Using Spanish with Michel Thomas, listeners learn in real time--fully understanding as they go along, turning words into short sentences, and then building them into longer, more complex sentences, until they are conversing in Spanish.

Michel will have listeners formulating their own thoughts and sentences from the very beginning, even if they have never succeeded in learning a language before. Michel has used this very method to teach celebrities such as Mel Gibson, Woody Allen, Barbra Streisand, Warren Beatty, and Princess Grace of Monaco.

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The Carrot Principle: How the Best Managers Use Recognition to Engage Their People, Retain Talent, and Accelerate Performance [AUDIO]

Product Description:

The Carrot Principle: How the Best Managers Use Recognition to Engage Their People, Retain Talent, and Accelerate Performance
By Adrian Gostick, Chester Elton

The Carrot Principle reveals the groundbreaking results of one of the most in-depth management studies ever undertaken, showing definitively that the most successful managers provide their employees with frequent and effective recognition. Drawing on case studies from leading companies including Disney, DHL, KPMG and Pepsi Bottling Group, bestselling authors Gostick and Elton show how the transformative power of purposebased recognition produces astonishing results. And they show how great managers motivate employees to excel by offering constructive praise and meaningful rewards, and in doing so achieve higher:

Productivity

Engagement

Retention

Customer satisfaction

This exceptional program, sure to become a modern-day classic, presents the simple steps to becoming a Carrot Principle manager and to building a recognition culture in your organization. Following these simple steps will make you a high performance leader and take your team to a new level of achievement.

Amazon.com:

Book Description
Got carrotphobia? Do you think that recognizing your employees will distract you and your team from more serious business, create jealousy, or make you look soft? Think again.The Carrot Principle reveals the groundbreaking results of one of the most in-depth management studies ever undertaken, showing definitively that the central characteristic of the most successful managers is that they provide their employees with frequent and effective recognition. With independent research from The Jackson Organization and analysis by bestselling leadership experts Adrian Gostick and Chester Elton, this breakthrough study of 200,000 people over ten years found dramatically greater business results when managers offered constructive praise and meaningful rewards in ways that powerfully motivated employees to excel.

Drawing on case studies from leading companies including Disney, DHL, KPMG, and Pepsi Bottling Group, bestselling authors Gostick and Elton show how the transformative power of purpose-based recognition produces astonishing increases in operating results--whether measured by return on equity, return on assets, or operating margin. And they show how great managers lead with carrots, not sticks, and in doing so achieve higher

* Productivity
* Engagement
* Retention
* Customer satisfaction

The Carrot Principle illustrates that the relationship between recognition and improved business results is highly predictable--it's proven to work. But it's not the employee recognition some of us have been using for years. It is recognition done right, recognition combined with four other core traits of effective leadership.

Gostick and Elton explain the remarkably simple but powerful methods great managers use to provide their employees with effective recognition, which all managers can easily learn and begin practicing for immediate results. Great recognition doesn't take time--it can be done in a matter of moments--and it doesn't take budget-busting amounts of money. This exceptional book presents the simple steps to becoming a Carrot Principle manager and to building a recognition culture in your organization; it offers a wealth of specific examples, culled from real-life cases, of the ways to do recognition right. Following these simple steps will make you a high-performance leader and take your team to a new level of achievement.

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Dr. Phil Getting Real: Lessons in Life, Marriage, and Family [Audio Book]

Book Description:

In his trademark "tell-it-like-it-is" style, Dr. Phil McGraw presents an enlightening and entertaining workshop on how to "get real" - in relationships and in life. He explains how to live by design, as opposed to living reactively, and urges you to "step out of the comfort zone" by evaluating everything in your life based on whether it's working or not.

Tape 1: On this tape, Dr. Phil tackles the first Law of Life - "you either get it or you don't: - as a way to show how choices made in your behavior lead to specific consequences.

Tape 2: Dr. Phil effectively drives home the point that your relationship with yourself should be the most important one in your life, and shows how important it is to pay attention to your internal dialogue and test the assumptions that you believe are facts.

Tape 3: Dr. Phil shares his "personal relationship values," which are tips for helping you make your relationships as positive and mutually fulfilling as they can be. He also urges you to give up on being a "right-fighter" and actually communicate with and listen to your partner.

Tape 4: According to Dr. Phil, you can "behave your way to success." He points out that intimacy has very little to do with physical acts - it's based on making your own needs known, risking vulnerability, and working to discover and meet the needs of your partner.

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Barack Obama - The Audacity Of Hope [Audio Book]

Amazon.com Review
Barack Obama's first book, Dreams from My Father, was a compelling and moving memoir focusing on personal issues of race, identity, and community. With his second book The Audacity of Hope, Obama engages themes raised in his keynote speech at the 2004 Democratic National Convention, shares personal views on faith and values and offers a vision of the future that involves repairing a "political process that is broken" and restoring a government that has fallen out of touch with the people. We had the opportunity to ask Senator Obama a few questions about writing, reading, and politics--see his responses below. --Daphne Durham

From Publishers Weekly
Ilinois's Democratic senator illuminates the constraints of mainstream politics all too well in this sonorous manifesto. Obama (Dreams from My Father) castigates divisive partisanship (especially the Republican brand) and calls for a centrist politics based on broad American values. His own cautious liberalism is a model: he's skeptical of big government and of Republican tax cuts for the rich and Social Security privatization; he's prochoice, but respectful of prolifers; supportive of religion, but not of imposing it. The policy result is a tepid Clintonism, featuring tax credits for the poor, a host of small-bore programs to address everything from worker retraining to teen pregnancy, and a health-care program that resembles Clinton's Hillary-care proposals. On Iraq, he floats a phased but open-ended troop withdrawal. His triangulated positions can seem conflicted: he supports free trade, while deploring its effects on American workers (he opposed the Central American Free Trade Agreement), in the end hoping halfheartedly that more support for education, science and renewable energy will see the economy through the dilemmas of globalization. Obama writes insightfully, with vivid firsthand observations, about politics and the compromises forced on politicians by fund-raising, interest groups, the media and legislative horse-trading. Alas, his muddled, uninspiring proposals bear the stamp of those compromises. (Oct. 17)
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

20 Second Interview: A Few Words with Barack Obama

Q: How did writing a book that you knew would be read so closely by so many compare to writing your first book, when few people knew who you were?
A: In many ways, Dreams from My Father was harder to write. At that point, I wasn't even sure that I could write a book. And writing the first book really was a process of self-discovery, since it touched on my family and my childhood in a much more intimate way. On the other hand, writing The Audacity of Hope paralleled the work that I do every day--trying to give shape to all the issues that we face as a country, and providing my own personal stamp on them.

Q: What is your writing process like? You have such a busy schedule, how did you find time to write?
A: I'm a night owl, so I usually wrote at night after my Senate day was over, and after my family was asleep--from 9:30 p.m. or so until 1 a.m. I would work off an outline--certain themes or stories that I wanted to tell--and get them down in longhand on a yellow pad. Then I'd edit while typing in what I'd written.

Q: If readers are to come away from The Audacity of Hope with one action item (a New Year's Resolution for 2007, perhaps?), what should it be?
A: Get involved in an issue that you're passionate about. It almost doesn’t matter what it is--improving the school system, developing strategies to wean ourselves off foreign oil, expanding health care for kids. We give too much of our power away, to the professional politicians, to the lobbyists, to cynicism. And our democracy suffers as a result.

Q: You're known for being able to work with people across ideological lines. Is that possible in today's polarized Washington?
A: It is possible. There are a lot of well-meaning people in both political parties. Unfortunately, the political culture tends to emphasize conflict, the media emphasizes conflict, and the structure of our campaigns rewards the negative. I write about these obstacles in chapter 4 of my book, "Politics." When you focus on solving problems instead of scoring political points, and emphasize common sense over ideology, you'd be surprised what can be accomplished. It also helps if you're willing to give other people credit--something politicians have a hard time doing sometimes.


Q: How do you make people passionate about moderate and complex ideas?
A: I think the country recognizes that the challenges we face aren't amenable to sound-bite solutions. People are looking for serious solutions to complex problems. I don't think we need more moderation per se--I think we should be bolder in promoting universal health care, or dealing with global warming. We just need to understand that actually solving these problems won't be easy, and that whatever solutions we come up with will require consensus among groups with divergent interests. That means everybody has to listen, and everybody has to give a little. That's not easy to do.

Q: What has surprised you most about the way Washington works?
A: How little serious debate and deliberation takes place on the floor of the House or the Senate.

Q: You talk about how we have a personal responsibility to educate our children. What small thing can the average parent (or person) do to help improve the educational system in America? What small thing can make a big impact?
A: Nothing has a bigger impact than reading to children early in life. Obviously we all have a personal obligation to turn off the TV and read to our own children; but beyond that, participating in a literacy program, working with parents who themselves may have difficulty reading, helping their children with their literacy skills, can make a huge difference in a child's life.

Q: Do you ever find time to read? What kinds of books do you try to make time for? What is on your nightstand now?
A: Unfortunately, I had very little time to read while I was writing. I'm trying to make up for lost time now. My tastes are pretty eclectic. I just finished Marilynne Robinson’s Gilead, a wonderful book. The language just shimmers. I've started Team of Rivals by Doris Kearns Goodwin, which is a great study of Lincoln as a political strategist. I read just about anything by Toni Morrison, E.L. Doctorow, or Philip Roth. And I've got a soft spot for John le Carre.

Q: What inspires you? How do you stay motivated?
A: I'm inspired by the people I meet in my travels--hearing their stories, seeing the hardships they overcome, their fundamental optimism and decency. I'm inspired by the love people have for their children. And I'm inspired by my own children, how full they make my heart. They make me want to work to make the world a little bit better. And they make me want to be a better man.

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Change We Can Believe In: Barack Obamas Plan to Renew Americas Promise (Audiobook)

Throughout this audiobook you will find bold and specific ideas about how to fix our ailing economy and strengthen the middle class, make health care affordable for all, achieve energy Independence, and keep America safe in a dangerous world. Change We Can Believe In asks you not just to believe in Barack Obama’s ability to bring change to Washington, it asks you to believe in yours.

Here’s the chapters list:

Foreword by Barack Obama

Part One: The Plan

Introduction: Hope for America

1. Reviving Our Economy: Strengthening the Middle Class
* Provide immediate relief with an emergency economic plan
* Economic security and opportunity for all American families
* Affordable health care for all Americans
* Empower families to succeed
* Restore trust, return to fiscal responsibility

2. Investing In Our Prosperity: Creating our Economic Future
* Promote our energy independence and create five million green jobs
* A world-class education for every American
* Make America the undisputed leader in science and technology
* Build the infrastructure of the twenty-first century
* Help our small businesses and manufacturers thrive and create jobs
* Compete and thrive in the global economy

3. Rebuilding America’s Leadership: Restoring our Place in the World
* End the war in Iraq responsibly
* Finish the fight against Al Qaeda and turn the tide against global terrorism
* Rebuild a strong twenty-first-century military
* Stop the spread of nuclear weapons
* Renew our alliances to meet new global challenges

4. Perfecting Our Union: Embracing America’s Values
* Restore trust in government and clean up Washington
* Make voluntary citizen service universal
* Partner with communities of faith
* Strengthen families
* Advance equal opportunity for all Americans
* Secure our borders and reform a broken immigration system
* Safeguard the environment for future generations
* Honor sportsmen and protect the great outdoors
* Fight crime and promote public safety

Conclusion: Yes We Can

Part Two: The Call

Declaration of Candidacy, Feb. 10, 2007, Springfield, Illinois Iowa Caucus Night, Jan. 3, 2008, Des Moines, Iowa
New Hampshire Primary Night, Jan. 8, 2008, Nashua, New Hampshire
A More Perfect Union, March 18, 2008, Philadelphia, Pennsylvania
Father’s Day 2008, June 15, 2008, Chicago, Illinois
Renewing American Competitiveness, June 16, 2008, Flint, Michigan
A World That Stands As One, July 24, 2008, Berlin, Germany big thanks to tpb’s estorrent and bitme for this!

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The 25 Most Common Sales Mistakes: And How to Avoid Them [Audio Book]

Product Description:

Noted sales trainer, Stephan Schiffman, the famous master of cold calls and sales techniques, provides bite-sized tips on correcting common sales problems, using the same nuggets-of-advice format as in many of his other books!

Stephan Schiffman, the famous master of cold calls and sales techniques, provides bite-sized tips on correcting common sales problems. He uses the same nuggets-of-advice format as in many of his other books, such as The Most Common Sales Habits of Highly Successful Salespeople, and the formula is a winner for him. His advice may sound fairly familiar, and much of it echoes his other books, though the concept that you can error-proof your sales approach is a dandy new angle. The advice is sound and is soundly given. Schiffman presents a short, brisk directory of 25 goofs to avoid and ways to fix up your sales approach in this easy-to-read booster. Maybe the simplicity and accessibility of his step by step approach explains why titles based on 10 of this or 25 of that are so popular - just as we suspect this spiffy countdown will be as well.

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WORDS THAT WORK: IT'S NOT WHAT YOU SAY, IT'S WHAT PEOPLE HEAR [Audio Book]

Product Description:

The nation's premier communications expert shares his wisdom on how the words we choose can change the course of business, of politics, and of life in this countryIn Words That Work, Luntz offers a behind-the-scenes look at how the tactical use of words and phrases affects what we buy, who we vote for, and even what we believe in. With chapters like "The Ten Rules of Successful Communication" and "The 21 Words and Phrases for the 21st Century," he examines how choosing the right words is essential.Nobody is in a better position to explain than Frank Luntz: He has used his knowledge of words to help more than two dozen Fortune 500 companies grow. He'll tell us why Rupert Murdoch's six-billion-dollar decision to buy DirectTV was smart because satellite was more cutting edge than "digital cable," and why pharmaceutical companies transitioned their message from "treatment" to "prevention" and "wellness."If you ever wanted to learn how to talk your way out of a traffic ticket or talk your way into a raise, this book's for you.

Summary: In political context?
Rating: 4

It's not what you say, it's what they hear - it's an insightful perspective, and Frank Luntz have done a great job of illustrating his point through numerous in examples in 'Words that Work'. Not surprisingly, a lot of people interpret 'rhetoric', and the entire process of positioning a concept as manipulative, but let's face it, all of us have our biases and because of that, the choice of words matters.

Frank Luntz offers some great examples of how language affects our interpretation and reactions. Likewise, he also offers some good advice on 'words that work' - imagine, efficient, etc. My only complaint is the lack of generalization of the concepts beyond the political (left) examples from Frank's own experience. All the same concepts apply to businesses, and our personal lives, but there is little to none discussion on either.

Summary: Listen to the message people - it's what people hear!!!
Rating: 5

The ideas that are written about in "Words that Work" are classic and timeless - some of these principles go back to Dale Carnegie (learn the person's name) and such.

Language is everything and if it is focused inward, you're just talking to yourself. If you focus your language to your audience you will have much more success and broader impact.

I loved the way he presented his examples using corporate slogans and political speeches, it illustrated each point very well.

He also talks at length about being a republican, and I'm a democrat, but he remembered his listener and presented his position based on facts, not on personal biases.

I can't wait for the sequel to hear what he has to say about Obama and McCain and their languaging. It will be fun!!!

Summary: deeply cynical
Rating: 1

This is a deeply cynical book by an author who never tires of telling you he was the main genius behind the "Contract with America" that helped the Republicans win control of Congress in 1994.
He starts by quoting George Orwell bemoaning the misuse of language. He then proceeds to misuse language, and purports to teach the rest of us to do the same, for the rest of the book.
According to Doctor Luntz, who has no doubt tested every word in polls and focus groups, changing the name of an activity from gambling to gaming, transforms not just the image but the activity itself, from a destructive and risky behavior to good clean fun.
Doctor Luntz has probably also tested the fact that his books sell better if he always refers to himself as "Doctor." Never are we told what he is a doctor of and where and when he earned his doctorate.
How can a corporation smash a strike? Ask Doctor Luntz (Answer: by changing the language with which the corporation communicates. Not by addressing the workers' concerns (God forbid) or improving pay or work conditions but by subtly undermining the union.
How do corporations like Enron deal with scandals and avoid government oversight? Not by reforming themselves but by changing the words they use.
Doctor Lunz praises Ford for its successful communications strategy and use of the correct buzzwords while tearing down GM for failing to use them. However now both of them are stuck selling huge gas guzzlers that nobody wants to buy.
How does big oil justify its massive profits? With words like, "Working together -- consumers, government, industry -- we'll insure diverse, relaible energy to live our lives and keep America going strong."
Doctor Luntz says he deeply respects the American people but also goes to considerable lengths to argue that most Americans are uneducated, ignorant, do not read, are not happy and are still freaked out by 9/11.
Doctor Luntz never loses an opportunity to get in a sly dig at Democrats.
To conclude, let me quote from Orwell's "1984" because the following paragraph seems to me to perfectly capture the ethos of this nasty little book:
"Don't you see that the whole aim of Newspeak is to narrow the range of thought?... Has it ever occurred to your, Winston, that by the year 2050, at the very latest, not a single human being will be alive who could understand such a conversation as we are having now?...The whole climate of thought will be different. In fact, there will be no thought, as we understand it now. Orthodoxy means not thinking--not needing to think."

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Thinking for a Change: 11 Ways Highly Successful People Approach Life and Work 2003-04 [Abridged] [Audio Book]

Book Description

From Publishers Weekly

Basing his latest book on the theory that "successful people think differently than unsuccessful people," Maxwell (author of bestselling The 21 Irrefutable Laws of Leadership and Running with the Giants) guides readers on the journey of mastering "good thinking" to achieve their personal and professional potential. Maintaining an encouraging tone and a down-to-earth writing style honed from his more than 30 previous titles, Maxwell details the impact and practical value of 11 kinds of thinking, including reflective, shared, creative, unselfish and big-picture.

Useful tips, like how to discover your gifts through focused thinking, ways to break down complex issues with strategic thinking, and how to understand the value of examining the worst-case scenario through realistic thinking, characterize the author's surprisingly concrete lessons. The step-by-step format is bolstered by inspirational quotes, personal insights and high-profile anecdotal evidence about the likes of Priscilla Presley, George Lucas and George Washington Carver. Ending each chapter, emphasizing the discipline needed to think your way to the top, are exercises designed to evaluate and increase your personal progress in each area.

From AudioFile

With its marvelous title, this audio is an excellent lesson on how we can receive more and give more in life by managing the way we think. Taking time for reflection, focusing energy on what's important, breaking away from the thinking habits of our culture or social group--all these techniques can be added to our mental routine to improve the internal foundation that a well-lived life requires. John C. Maxwell is an experienced pastor and personal growth writer whose words and voice are as magnetic as they are relaxing and soothing. He makes the hard work of self-analysis and goal-setting sound easy. For lifelong learners of all ages and levels of spirituality, this program is a wonderful companion to enjoy again and again.

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Living History by Hillary Rodham Clinton (Author) [Audio Book]

Amazon.com Review

As with most books written by politicians while in office (or at least aiming for one), Living History is, first and foremost, safe. There are interesting observations and anecdotes, the writing is engaging, and there is enough inside scoop to appeal to those looking for a bit of gossip, but there are no bombshells here and it is doubtful the book will change many minds about this polarizing figure. This does not mean the work is without merit, however, for Hillary Clinton has much to say about her experience as first lady, which is the primary focus of the book. Those interested in these experiences and her commentary on them will find the book worth reading; those looking for revelations will be disappointed.

Beginning with a brief outline of her childhood, college years, introduction to politics, and her courtship with Bill Clinton, Clinton covers a wide variety of topics: life on the campaign trail, her troubled tenure as leader of the President's Task Force on National Health Care Reform, meeting with foreign leaders, and her work on human rights, to name a few. By necessity, she also addresses the various scandals that plagued the administration, from Travelgate to Whitewater to impeachment, though she does not go into great detail about each one; rather, she seems content to simply state her case and move on without trying to settle too many old scores.

Along the way, she offers many apologies, though perhaps not the kind some would expect. She does not shy away from her "vast right-wing conspiracy" comment, for instance, though she does wish that she had expressed herself differently. Regarding the Monica Lewinsky scandal, she maintains that her husband initially lied to her, as he did the rest of the country, and did not come clean until two days prior to his grand jury testimony. Calling his betrayal "the most devastating, shocking and hurtful experience of my life," she explains what the aftermath was like personally and why she has elected to stand by her man. In all, Living History is an informative book that goes a long way toward humanizing one of the most recognizable, and controversial, women of our age. Shawn Carkonen --This text refers to the Hardcover edition.

From Publishers Weekly
Whether or not you believe that the Clintons were victims of what Hillary calls a "vast right-wing conspiracy," this memoir has enough information and personality to appeal to people on both sides of the political fence. Most will not be surprised by Clinton's reading style, as it is similar (though not nearly as formal) to the manner in which she has delivered many television addresses. Her Midwestern accent is evenly pitched and pleasant. She easily laughs at herself, and fluctuations in her delivery render her emotions nearly palpable. Indeed, the casual straightforwardness of her delivery will engender a sense of trust and respect in listeners. Though she does not offer much new material, she is adept at disclosing many "backstage" details-from the personal, like her inner feelings about the Lewinsky scandal ("the most devastating, shocking and hurtful experience of my life"), to the humorous, like the time a mischievous Boris Yeltsin tried to coax her into sampling moose-lip soup. Her devotion to Chelsea, Bill and to her country feels genuine, as do her hopes for future. All in all, her infectious sense of optimism and unwavering energy shine through in her delivery and will leave listeners with a new respect for the former First Lady.
Copyright 2003 Reed Business Information, Inc.

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My life: Bill Clinton [Audio Book]

Amazon.com Review

An exhaustive, soul-searching memoir, Bill Clinton's My Life is a refreshingly candid look at the former president as a son, brother, teacher, father, husband, and public figure. Clinton painstakingly outlines the history behind his greatest successes and failures, including his dedication to educational and economic reform, his war against a "vast right-wing operation" determined to destroy him, and the "morally indefensible" acts for which he was nearly impeached. My Life is autobiography as therapy--a personal history written by a man trying to face and banish his private demons.

Clinton approaches the story of his youth with gusto, sharing tales of giant watermelons, nine-pound tumors, a charging ram, famous mobsters and jazz musicians, and a BB gun standoff. He offers an equally energetic portrait of American history, pop culture, and the evolving political landscape, covering the historical events that shaped his early years (namely the deaths of Martin Luther King Jr. and JFK) and the events that shaped his presidency (Waco, Bosnia, Somalia). What makes My Life remarkable as a political memoir is how thoroughly it is infused with Clinton's unassuming, charmingly pithy voice:

I learned a lot from the stories my uncle, aunts, and grandparents told me: that no one is perfect but most people are good; that people can't be judged only by their worst or weakest moments; that harsh judgments can make hypocrites of us all; that a lot of life is just showing up and hanging on; that laughter is often the best, and sometimes the only, response to pain.

However, that same voice might tire readers as Clinton applies his penchant for minute details to a distractible laundry list of events, from his youth through the years of his presidency. Not wanting to forget a single detail that might help account for his actions, Clinton overdoes it--do we really need to know the name of his childhood barber? But when Clinton sticks to the meat of his story--recollections about Mother, his abusive stepfather, Hillary, the campaign trail, and Kenneth Starr--the veracity of emotion and Kitchen Confidential-type revelations about "what it is like to be President" make My Life impossible to put down.

To Clinton, "politics is a contact sport," and while he claims that My Life is not intended to make excuses or assign blame, it does portray him as a fighter whose strategy is to "take the first hit, then counterpunch as hard as I could." While My Life is primarily a stroll through Clinton's memories, it is also a scathing rebuke--a retaliation against his detractors, including Kenneth Starr, whose "mindless search for scandal" protected the guilty while "persecuting the innocent" and distracted his Administration from pressing international matters (including strikes on al Qaeda). Counterpunch indeed.

At its core, My Life is a charming and intriguing if flawed book by an equally intriguing and flawed man who had his worst failures and humiliations made public. Ultimately, the man who left office in the shadow of scandal offers an honest and open account of his life, allowing readers to witness his struggle to "drain the most out of every moment" while maintaining the character with which he was raised. It is a remarkably intimate, persuasive look at the boy he was, the President he became, and man he is today. --Daphne Durham

From Publishers Weekly
Condensing a 900-page text into a six-and-a-half–hour audiobook is no small challenge, but this production proves that it can be done—and done well. Inevitably, people will wonder what has been left out. The answer: anecdotes from Clinton's childhood; blow-by-blow accounts of his gubernatorial and presidential races; a plethora of details regarding his smaller accomplishments as president; and some blistering indictments of Kenneth Starr and other conservatives. What's left is a moving but all-too-brief portrait of Clinton's troubled childhood and an in-depth look at the battles he fought before and after being elected. It should come as no surprise to anyone who has heard Clinton speak that the former president narrates his autobiography with aplomb. His voice rings with mirth when he relates an amusing anecdote and expresses sadness when he describes how his abusive, alcoholic father faced death with more courage than he did life. Clinton covers the expected topics—Whitewater (a "bogus scandal"); his "immoral and foolish" dalliance with Monica Lewinsky; his attempts to balance the budget and bring peace to the Middle East—but the most illuminating details are the small ones (such as when he recalls, with a smile in his voice, impulsively buying a house and telling Hillary: "Remember that little house you liked so much? I bought it. You have to marry me now, because I can't live there alone"). Although not all of the transitions between topics are seamless and listeners may wish John McElroy, who created this abridgment, had included more details from Clinton's younger years, Clinton's legendary charisma shines through in his reading, making this audiobook a rare treat.

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The 21 Irrefutable Laws of Leadership [Audio Book]

Book Description:

What would happen if a top expert with more than thirty years of leadership experience were willing to distill everything he had learned about leadership into a handful of life-changing principles just for you? It would change your life.

John C. Maxwell has done exactly that in The 21 Irrefutable Laws of Leadership Audio CD. He has combined insights learned from his thirty-plus years of leadership successes and mistakes with observations from the worlds of business, politics, sports, religion, and military conflict. The result is a revealing study of leadership delivered as only a communicator like Maxwell can.

Amazon.com:

John C. Maxwell offers lively stories about the foibles and successes of Lee Iacocca, Abraham Lincoln, Princess Diana, and Elizabeth Dole in The 21 Irrefutable Laws of Leadership. Readers can expect a well-crafted discussion that emphasizes the core attitudes and visions of leadership. Maxwell uses the same tell-it-like-it-is approach that he honed in the bestselling Developing the Leader Within You. For instance, when explaining "The Law of Influence," Maxwell states that "job titles don't have much value when it comes to leading. True leadership cannot be awarded, appointed or assigned. It comes only from influence and that can't be mandated." Even after Princess Diana was stripped of her title, Maxwell says she was still able to lead a global effort toward banning land mines because of her sophisticated ability to influence others.

If readers are looking for a step-by-step formula, Maxwell's list of "laws" will probably seem too chatty and anecdote driven. There are no specific tips on what readers can do during the next workday to help them become stronger leaders. On the other hand, Maxwell's background as a pastor gives him an inspirational voice and a spiritual context to leadership that many business and church leaders appreciate. --Gail Hudson

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What Do You Care What Other People Think? [Audio Book]

Review:

I'm amazed anyone had to ask him that

From the form of the title of Richard Feynman's second collection of lively personal anecdotes, "What Do You Care What Other People Think?", one might wonder if it is some kind of trick title. After all, Feynman is one of the twentieth century's relatively few "personalities" in the physics world and is known for his quirky mannerisms as much as for his Nobel Prize winning quantum theories. Yet the title is a direct quote from his first wife who, it seems, had to remind him periodically to be him.

Like his earlier "Surely You're Joking Mr. Feynman!", the present volume covers a variety of observations from Feynman's life. The breadth of topics, however, is not nearly as great as the earlier volume. Two things stand out. The first is a long story of his relationship with his first wife Arlene, from their first meeting to her death. The second is the topic of the entire second half of the book and covers Feynman's time on the Presidential Commission to investigate the Challenger disaster in 1986. Though he is best known for his on-camera low-tech demonstration of the loss of elasticity in O-ring material in cold conditions, his work covered so much more than that. In this section we are presented with the detail-oriented and no-nonsense manner in which his mind worked. Naturally he has as much to say on the subject of Washington bureaucracy as he does on technical investigation. Even now, twenty years later, there's stuff to be learned on the subject for anyone not an aficionado of the subject at that time.

While not quite the dazzling collection of quick stories of the Joking text, What Do You Care is certainly a pleasant addition to the body of Feynman lore and a must-read for fans everywhere.

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The Leader In You: How To Win Friends Influence People And Succeed In A Completely Changed World [Audio Book]

Product Description:

The Leader In You: How To Win Friends Influence People And Succeed In A Completely Changed World
By Dale Carnegie, Michael A. Crom

For eighty years, Dale Carnegie & Associates, Inc., has been training people at all levels to get the most out of what they put into their careers. Now, drawing on insights from some of this century's most important voices, two of its top executives bring the Dale Carnegie & Associates, Inc., time-tested human relations principles to a new level of relevance in today's unpredictable business environment.

The ability to communicate and motivate people will determine who wins and who loses in the next decade. The Leader In You builds on the fundamentals of human relationships to help you develop your own innate leadership skills and discover how to:

* Achieve goals and increase self-confidence * Gain the respect you deserve

* Build trusting relationships

* Control your worries and energize your life

* Become a team player

Three generations of students and business people have benefited from Carnegie's timeless, essential wisdom. Now, you can apply these basic techniques and lessons in your own life -- and find the leader in you to succeed in today's fastchanging world.

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